ClearCourse acquires mobile marketing services provider Cymba

London, 7 February 2024 – ClearCourse, a leading provider of industry-specific software and embedded payments for SMEs and targeted enterprises, announces the acquisition of ThinkSmart Software (“ThinkSmart”), an independent software-as-a-service (“SaaS”) provider delivering an innovative technology for businesses that offer clubs and classes in the UK and Australia as well as other global markets. This strategic acquisition will be integrated as part of ClearCourse’s growing Business Services division. Founded in 2008, ThinkSmart is a scheduling and customer management platform for businesses that conduct classes and take bookings. Today, ThinkSmart serves approximately 2,500 customers predominately within the children’s activities sector, offering a user-friendly, intuitive product which helps “class-based” businesses with managing all day-to-day administration. Its award-winning software helps clients across the tennis, swimming, gymnastics, dance, music and sports sectors automate processes so that they can spend more time managing their business and working with their customers. ThinkSmart’s innovative technology streamlines several business admin tasks, including class scheduling, customer management and communications as well as invoicing and payments systems. Christina Hamilton, Chief Executive Officer, said: “We are extremely pleased to announce ThinkSmart as the latest software business to join our group. We look forward to welcoming the ThinkSmart team, led by founder Andy Leigh and UK Managing Director George Bentley, and working with them to enhance their offering across the growing, class-led activities sector. This investment is a further milestone in the growth of ClearCourse which continues to expand in the UK market as well as internationally.” Andrew (Andy) Leigh, Founder and Managing Director of ThinkSmart, commented: “In ClearCourse we have found a likeminded, customer-focused partner that will support a new phase of growth for ThinkSmart. As part of ClearCourse, we will be focused on continuously improving the industry-specific software solutions we offer our customers across the world, as well as looking for opportunities to expand our services.” George Bentley, UK Managing Director said: “ClearCourse has built a unique and compelling group of software companies and payments capabilities, and we are excited to continue growing our business supported by the rich experience and infrastructure now available to us. In particular, working with ClearCourse will enable us to offer our UK growing customer base market-leading, embedded Direct Debit and card payment solutions which will make accepting and managing payments quicker and easier.” Established in London in 2018, ClearCourse is a leading software and embedded payment specialist servicing SMEs and targeted enterprise customers. The group’s vertical software solutions provide essential, market-leading technology to help their customers manage and grow their businesses. Since inception, the company has undergone rapid growth by acquiring 40 leading software and payments solutions in the market verticals in which it operates: Retail & Hospitality, Golf & Leisure, Business Services and Membership Services. Christina Hamilton added: “ClearCourse is a growth company with a clear ambition to help our customers build great businesses with our industry-specific software and embedded payments solutions. We acquire small- and medium-sized businesses and integrate them into the ClearCourse group of companies to benefit their growth and development, while delivering the same for our customers with their own growth aspirations. Our acquisition of ThinkSmart is our first investment in 2024 and marks a successful start to what we expect to be a year of continued growth for ClearCourse.” The terms of the deal are undisclosed.